Steve Stoute, the music and advertising maverick, links up with AOL to dissect the effect hip-hop culture has had on the branding conscious of America. Stoute’s new book, ‘The Tanning Of America: How the Culture of Hip-Hop Rewrote the Rules of the New Economy,’ is in stores this week and he has also produced a series of interviews with some of today’s leading forces in pop culture. Read an excerpt from the book here.
↧